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New York Jets rookie quarterback Mark Sanchez tracked down NFL legend Joe Namath before the game looking for a pep talk and some pointers. What the NFL Hall of Famer told him had a very beneficial effect. Sanchez looked very decidedly not like a rookie as he threw for 272 yards and a touchdown against one interception. More importantly, the Jets easily beat the host Houston Texans 24-7.

NFL sports betting enthusiasts who took the Jets as +4 road underdogs cashed their tickets with the outright win. New York improved to 10-8 ATS as an underdog over the past three NFL seasons. The combined 31 points scored went UNDER the posted total of 44. The Jets have a slight UNDER bias over the past three years overall at 15-18, while they evened their total mark as an underdog at 9-9.

After the game, Sanchez recounted what Namath had told him in their pregame conversation:

“What a pep talk. That was Joe Namath, just taking all the credit from himself and throwing it back to me and just saying, ‘Good luck.’ To hear that from a legend like that, it just kind of gives you the chills. It was something special to be a part of, an emotional start, an emotional little pep talk.”

For his part, Namath said he wasnt surprised:

“No, I was hopeful and I’m satisfied more than I thought I’d be. His offensive line did a hell of a job, but he did a great job of finding time with his feet, just to move subtly … I don’t doubt even a little bit that he doesn’t have poise at this stage.”

The Jets defense also had a great afternoon. New York outgained Houston 462-183, and the Texans made it past midfield only once in the first three quarters. The Jets run defense was particularly stifling, holding Steve Slaton to just 17 yards on the ground. Afterwards, Slaton was at a loss for an explanation:

“It’s just insane. You work for six months leading up to this first game. You have all offseason to prepare for this game and then to come out and play like that is upsetting.”

Texans coach Gary Kubiak took the blame for his teams awful showing:

“The offensive football team gave us no chance and that starts with me. There’s nobody that can feel anything good coming out of this football game.”

Houston will start from scratch on Sunday as they travel to Nashville to face the Tennessee Titans. The Texans will return home for games the following two weeks against the Jacksonville Jaguars and Oakland Raiders. The Jets will play their next two games at home, beginning this weekend against the New England Patriots. Theyll welcome the Tennessee Titans to the Meadowlands the following week.

Ross Everett is a widely published freelance writer and highly respected authority on baseball betting. His writing has appeared on a variety of sports sites including sportsbooks and sportsbook directory sites. He lives in Southern Nevada with three Jack Russell Terriers and an emu. He is currently working on an autobiography of former energy secretary Donald Hodell.

The UFC is of borderline relevance in “The Land of the Rising Sun”. This isn’t to disparage the UFC, which has done a great job growing MMA in North America and parts of Europe. Simply stated, the UFC is well below at least a dozen MMA, kickboxing, boxing, sumo and pro wrestling promotions in terms of importance to Japanese fight fans.

Here are the three essential qualities for doing business in Japan, along with an analysis of what they mean to Zuffa’s efforts to build the UFC brand there:

Group Orientation/Collaboration: Japanese businessmen are notorious for sublimating their individual talents and personalities to the greater good of the group. Furthermore, Japanese business places a great emphasis on teamwork and collaboration. For US businesses seeking to enter the market, a certain degree of partnership with existing Japanese firms is almost de rigueur. MMA fans can see the biggest problem Zuffa may face from a mile away–their reticence to enter into co-promotional agreements. While their public disdain for co-promotion was a major sticking point in their negotiations with Fedor Emelianenko, it may very well be a case that they didn’t want to do business with M-1 Global. To a certain extent, its difficult to blame them. On the other hand, the UFC worked with Germany’s largest concert promoter (MLK) to enter that market with a fair degree of success. Even if the UFC didn’t want to go promote with one of the major players in Japanese fight sports, they’d be well advised to seek some sort of a partnership similar to their German initiative to help smooth their way.

Hierarchy: Japanese business and, for that matter, Japanese culture, is almost ridiculously hierarchical. The societal reverence for age, experience and accomplishment in Japan is well known, and that’s often a difficult concept for American companies and businessmen to grasp. Much of the reason for this is the relative openness of US culture, particularly as it relates to business. US businesses love mavericks and Horatio Alger stories. That accounts for much of the business media’s fascination with Dana White and they’re quick to celebrate how a former aerobics instructor is now the most powerful man in MMA and the driving force of a billion dollar company. That storyline doesn’t play as well in Japan, however. One approach would be for White to take a back seat in UFC efforts to promote in Japan in favor of Lorenzo Fertitta–who has much more conventional business experience from his time in the casino industry–and perhaps Marc Ratner, widely respected for his time at the Nevada Athletic Commission.

Respect: Respect in business dealings is essential in Japan. In a typical Japanese business deal, the first few meetings aren’t intended for any substantive decision making to take place. Instead, they’re used for evaluation of your professionalism or, as the Japanese like to put it, to determine your suitability for conducting business with. To succeed in Japan, the UFC must realize that they’re not considered a major fight promotion in that country. They must understand that they’ve got to win over a skeptical public, but before that they have to win over a skeptical Japanese business community. They might be able to run their company like Tony Soprano ran the garbage collection business in the US, but that approach applied to Japan will leave them exactly where they are now–on the outside looking in at the huge, fight crazy economy.

Dana White’s fanciful stories about corrupt promoters and Yakzua gangsters out of Quentin Tarantino movies might amuse his sycophants in the MMA media, but countless US companies including fight promotions have done business successfully and profitably in Japan. The UFC might be able to convince the clueless US media that they’re making progress in Japan due to a deal on a low profile TV network or, more recently a big ad campaign on a Japanese social networking site, but they’re currently spinning their wheels and going nowhere. Properly promoting stars like Yoshihiro Akiyama will help, but the only way that Zuffa will be able to become a factor in the worlds #2 MMA market is to do what every other company has done to be successful there–learn how to understand the Japanese approach to doing business, and play by their rules.

Ross Everett is a freelance sports writer and noted authority on football betting. His writing has appeared on a variety of sports sites including sports news and sportsbook directory sites. He lives in Las Vegas, Nevada with three Jack Russell Terriers and a kangaroo. He is currently working on an autobiography of former energy secretary Donald Hodell.

According to the old saying time heals all wounds. In the fight game, money”or the potential of it”has the same curative effect. The latest evidence of this is the announcement that Tito Ortiz has patched things up with Dana White and agreed to a new contract to fight in the UFC. Tito left the promotion over a year ago after an acrimonious split with White, though never found a new promotional home that would give him the money and the high profile status that he craved.

After losing to current light heavyweight champion Lyoto Machida in his last UFC appearance, Ortiz left the company and bounced around doing personal appearances and commentary for a variety of promotions. He had surgery on his back in the process, and now claims that hes back to 100%.

Tito may never regain his championship form as a fighter, but that is of minimal relevance due to one salient fact”people will pay to see him fight. Dana White evoked the same theme in his comments on Ortiz at a Friday press conference in Las Vegas:

“Tito and I have a history that everyone knows. He’s still a guy that everyone wants to see fight. He said his back has healed perfectly and he’s ready to take a shot at the title. He’s one of those guys that people love and people love to hate. We’ve put all our differences aside, have squashed everything and will move forward, and Tito will retire in the UFC.”

To which Ortiz responded:

“Time really cures everything. Dana was a man of his word. Dana apologized to me. We’re like boyfriend and girlfriend.”

Ortiz said that Dana White and UFC co-owner Lorenzo Fertitta came to his home in Huntington Beach, California and made him an offer he couldn’t turn down:

“I’m happy, I’m satisfied, You’ll never hear anything about money again.

Sources suggest that Ortiz could debut on the UFCs New Years card against Mark Coleman. Coleman is coming off a unanimous decision victory over Stephan Bonnar at UFC 100 in mid July.

To best understand Titos appeal and why the UFC was so anxious to re-sign him, well paraphrase HBO boxing commentator Larry Merchant. Merchant once noted in reference to George Foreman during his ‘comeback’ that there are many fighters, but very few stars. Like George Foreman, Tito Ortiz is a star. Some love him, some hate him but people pay to watch him fight.

Ross Everett is a freelance sports writer and highly respected authority on sports betting odds comparison. He writing has appeared on a variety of sports sites including sportsbooks and sportsbook directory sites. He lives in Las Vegas with three Jack Russell Terriers and a kangaroo. He is currently working on an autobiography of former energy secretary Donald Hodell.

The Green Bay Packers used 21 second quarter points and three Aaron Rodgers touchdown passes to easily dispatch the punchless Cleveland Browns 31-3 on Sunday. Rodgers threw two of his three touchdowns during the second quarter onslaught, adding a fourth quarter tally for good measure. Ryan Grant added–8 yards of rushing and a touchdown in the victory, in which the Packers dominated the statistical battle. Green Bay improved their 2009 NFL record to 4-2, while Cleveland slumped to 1-6.

NFL football betting enthusiasts who laid the -8′ with Green Bay as road favorites cashed their tickets with the lopsided victory. Green Bay improved to 4-2 against the NFL pointspread while the Browns dropped to 3-4 against the number. The 34 points scored went UNDER the posted total of 41′. Cleveland has gone UNDER in four of seven this season, while Green Bay evened their NFL totals record at 3-3.

The Packers upped their intensity early in the game, after quarterback Aaron Rodgers was punched in the face during a scrum. He recounts what happened next:

“One of the linemen came over and said, ‘Who was it? We got your back. That means a lot to me and that means a lot to our team.”

David Bowens was the perpetrator, though he insisted he was simply playing hard:

“I was just trying to grab anything I had. It wasn’t malicious, I was just trying to get a stop. I apologized to him for it. He can call it what he wants to call it, but the refs didn’t call it. I’d treat him different if he was passing the ball, that’s different. But if he’s running the ball, he’s a running back. It’s called football.”

Browns’ quarterback Derek Anderson lamented his team’s struggles in postgame comments:

“We aren’t good right now. That’s it. Period. We haven’t executed. We haven’t done the right things to win ballgames. We haven’t run the ball effectively, thrown it where we needed to. We haven’t protected up front like we need to and caught it when we need to.”

Head coach Eric Mangini sounded a similar tone:

“It’s a very disappointing performance across the board. I don’t think we played very well. I don’t think we coached very well. I thought we were making progress in a lot of areas. I don’t think we showed that today — at all.”

The Packers now face a big game next Sunday against the Minnesota Vikings which will feature Brett Favre’s first return to Green Bay in a visiting uniform. The Packers are a -3 home favorite with the total set at 48. They’ll face the struggling Tampa Bay Buccaneers the following week before hosting the Dallas Cowboys on November 15. Cleveland will travel to Chicago for a game against the Bears next week, with the Browns installed as a +13′ road underdog and the total set at 40′ Cleveland will have a bye the following week before returning to action at home against Baltimore on Monday, November 16.

Ross Everett is a widely published widely published freelance sports writer and noted authority on football betting. His writing has appeared on a variety of sports sites including sportsbooks and sportsbook directory sites. He lives in Southern Nevada with three Jack Russell Terriers and a kangaroo. He is currently working on an autobiography of former energy secretary Donald Hodell.

Oklahoma’s junior quarterback Sam Bradford will likely opt for season ending shoulder surgery. The reigning Heisman Trophy winner was to announce his plans at a Wednesday night press conference, but that has been canceled with no official word from Bradford expected before Saturday. Despite the delay, unnamed sources close to the situation indicate that there is “a very good chance” that Bradford will go under the knife in hopes of insuring a better opportunity with a NFL team in the future. There’s always a chance that he could decide to return for his senior season at OU and having surgery now would hopefully have him back to 100% by the time the 2010 college football season begins.

Despite every indication that the decision to undergo surgery to repair an injured AC joint in his throwing shoulder is to eliminate the potential perception that he is ‘damaged goods’ in advance of the NFL draft, University officials stressed that there has been no official decision in this regard. He passed on the NFL draft last year in hopes to win a national championship at Oklahoma.

On Wednesday, Sooners’ coach Bob Stoops addressed the media about Bradford and the canceled press conference:

“He just wasn’t ready to fully answer everything that’ll want to be asked and for sure what he wants to do just yet, until he has a few more people to visit with. That’s it. I won’t say another word about it.”

“Sam’s whole situation, he’ll have something to say when he knows what his path will be, and that isn’t right now. I’m not the one to answer it. He will. And I will once he feels he’s ready to and knows for sure what he wants to do.”

Bradford had hoped to contend for a national title this season, but that is no longer a realistic scenario with Oklahoma’s 3-3 record. OU quarterbacks’ coach Josh Heupeltalked about the conflicting issues that Bradford is currently dealing with as he tries to decide what the best course of action to take is:

“I think it’s extremely difficult for him, coming back for all the right reasons, wanting to have an opportunity to go compete on the football field, compete for championships and then having all those things taken away from you. There’s a lot of hard work that goes into it and when you invest that much, it’s going to be extremely disappointing. It’s not an easy situation for him, certainly.”

Despite their 3-3 record, Oklahoma has played well this year. The losses came to top level opponents BYU, Miami and Texas by a total of five points. Still, barring a cataclysmic collapse by higher ranked teams of historic proportions there’s no real hope for a return to national championship contention.

Had Bradford opted to go to the NFL last season, he could have been one of the highest players selected in the draft. He had a monumental season last year, throwing for 4,720 yards and 50 touchdowns. With his struggles this season and his injury, his future at the next level has grown somewhat more problematic. He could elect for surgery and opt for the draft this season, realizing that he’d be viewed as something of a ‘risky choice’. Otherwise he could return for his senior season in hopes of improving his stock though that is always a dicey proposition due to the risk of additional injury.

Ross Everett is a widely published freelance sports writer and respected authority on football betting. His writing has appeared on a variety of sports sites including sports news and sportsbook directory sites. He lives in Southern Nevada with three Jack Russell Terriers and a kangaroo. He is currently working on an autobiography of former interior secretary James Watt.